Calling all out-of-the-barrel thinkers and innovators! Welcome to the second annual SA Brandy Innovation Challenge.
Are you a creative thinker and brandy-lover? Do you have a revolutionary idea for a pioneering brand? If so, you could be in the running for R50 000 in this year’s South African Brandy Innovation Challenge!
We are looking for creative out-of-the-barrel thinkers, brandy blending enthusiasts and those with a game-changing business idea that encapsulates the character of premium South African Brandy to share the spirit with the country.
From the very beginnings over 300 years ago right up to its status as world champion, South African brandy has been sustained by evolution and innovation. The South African Brandy Innovation Challenge seeks to harness that DNA in plotting its success into the future.